Appnext is a Trackier partner. Our integration allows Appnext to receive attribution and in-app event data through automated callbacks.
Under the Trackier platform, you can see all the active, as well as inactive partners.
To turn on Trackier integration with Appnext, follow these steps:
- Go to integration tab and then -> partner section and search for Appnext at the filter section.
- You can set up lookback windows here. There are 2 types of lookback windows.
Click lookback window: Maximum period of time after an ad is clicked within which an install can be attributed to the ad. Installs that take place after the lookback window are considered Organic. Maximum limit 30 days.
View-through lookback window: Maximum period of time after an ad is viewed within which an install can be attributed to the ad. Installs that take place after the lookback window are considered Organic. Maximum limit 7 days.
3. Install Postback informs you of the winning media sources that were attributed to an install. Once you enable this it will send default postbacks relating to user actions like installs, launches, and re-engagements based on the event name selected.
4. For In-App events postbacks, you can directly change the attribution window of the postback in terms of days, months, and hours.
- You can select the in-app events by "Add event" and add a unique identifier which is passed to Appnext. You can further choose to either send "Value and Revenue", "No Value and No Revenue" or "Value and No Revenue".
Attribution links allow advertisers to collect data about user engagement with an ad. You can generate one for click and one for impression and can add various parameters to it to drill down your analysis. Please go through the page Attribution link for a thorough review. Please make sure you use these links accordingly in Appnext’s campaign settings.
After finishing completing those steps Appnext will be able to receive all the relevant data from Trackier and display it on our dashboards.
If you have further question, feel free to reach out to firstname.lastname@example.org