Adjust Integration via module

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Appnext is a network and Adjust module partner. Our integration lets Appnext receive attribution and in-app event data through automated callbacks.

Use our basic setup instructions to turn on Adjust’s integration and send callbacks to Appnext. Then, use our advanced setup instructions to customize what information Appnext receives.

Basic setup

To turn on Adjust’s integration with Appnext, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > ADD PARTNERS
  3. Select the add (+) icon next to Appnext
  4. Turn on Enabled
  5. Optional: see advanced setup to customize your callbacks
  6. Select Save

Well done! Basic setup is complete. Now you can create an Adjust tracker URL and submit it to Appnext to launch your campaign.

Appnext will receive callbacks for these activities:

  • install
  • session
  • uninstall
  • reinstall
  • event

Enable data sharing

Before launching the campaign make sure you have enabled the data sharing option so Appnext will be able to receive the relevant postbacks, including installs.
In order to do so: Turn on the data sharing and make it Enabled.

For more info you can visit this page

Advanced setup

Choose which data Appnext receives from Adjust by customizing your setup.

Forward in-app revenue

In-app revenue forwarding lets Appnext receive revenue amounts along with your revenue event data.

To forward in-app revenue to Appnext, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Appnext
  3. Turn on In-App Revenue Forwarding

Now Appnext will receive the revenue amount for every tracked transaction.

Note: Link at least one [revenue event] to Appnext before turning on In-App Revenue Forwarding.

Forward uninstalls / reinstalls

To forward uninstalls and/or reinstalls to Appnext, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Appnext
  3. Turn on Uninstall / Reinstall Forwarding

Now Appnext will receive all of your app’s uninstall and/or reinstall data.

Forward sessions

Adjust does not automatically send session callbacks due to the high volume of sessions.

To forward in-app sessions to Appnext, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Appnext
  3. Turn on Session Forwarding

Now Appnext will receive your app’s session activity.

Forward in-app events

Event linking lets Appnext receive in-app event data. You can link every in-app event in Adjust to a preset Appnext name or a custom event name.

To forward in-app events to Appnext, follow these steps.

  1. Find your app and select your app options caret (^)
  2. Select Partner Setup > Appnext > Event Linking
  3. Find the event you want to link and update the field with a Appnext event or your own custom name
  4. When you finish linking events, select OK
  5. Select Save

Now Appnext will receive in-app event data for each of your linked events.

List of all parameters forwarded to Appnext

Appnext requires Adjust to send the following parameters (data points) with your callbacks:

Placeholder Information
{click_attribution_window} Attribution window settings for device matching (hours)
{country} Device two-character country code
{currency} Original ISO 4217 currency code sent from Adjust SDK
{device_name} Device model number
{gps_adid} Google Play Store advertising ID
{idfa} ID for advertisers (iOS only)
{impression_attribution_window} Attribution window settings for impression matching (hours)
{ip_address} Device IP address
{os_name} Device operating system
{revenue_float} Revenue, as sent from Adjust SDK, in whole currency units
{app_id} Store App ID or Google Play Store
{created_at} Activity timestamp
{installed_at} Install (i.e., first app open) timestamp
{rejection_reason} Reason for a rejected attribution
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